what was the first department store in the u.s. to establish wedding registries?
The Chicago-founded department store Marshall Field’s first instituted the practice of a bridal registry in 1924 at its Marshall Field and Company Building as a means for the engaged couple to indicate chosen china, silver and crystal patterns to family and friends.
In 1858, Rowland Hussey Macy founded Macy’s as a dry goods store. Benjamin Altman and Lord & Taylor soon competed with Stewart as New York’s earliest department stores, later followed by “McCreary’s” and, in Brooklyn, “Abraham & Straus.”
Originally founded in 1858, Macy’s is known as one of America’s signature department stores—and a go-to retailer for grabbing the ideal wedding gift!
US-based Target stores pioneered the electronic self-service gift registry in 1993, using a service provided by The Gift Certificate Center of Minneapolis.William J. Veeneman (the founder and CEO of The Gift Certificate Center) and others invented and subsequently patented the technology.
Since the turn of the 21st century, the traditional concept of the bridal registry has evolved. As of 2015 there are now more specialized versions such as honeymoon registry, baby registry, house registry and charity registry. Additionally there are registry services that allow registrants to place items from many stores on a single registry (commonly called Universal Registries).