Which fast food restaurant boasted that you can “Have it your way”?
Answer: In 1974, the Have it your Way® marketing campaign was launched by Burger King. The marketing campaign encouraged customers to customize the ingredients of their sandwiches. The “Have It Your Way” slogan was used until 1985.
It was brought back in 2002. The legendary burger chain officially decided to drop the 40-year-old “Have It Your Way” slogan in 2014 and replace it with the more personal slogan, “Be Your Way.” Burger King says that the new motto is intended to remind people that “they can and should live how they want anytime.”